Overview
Discover the World of Beauty and Wellness: Lac2b's International Online Store Offers Natural, Organic, and Anti-Aging Products for Customers Worldwide. International e-commerce veteran Sebastian Herrera brings his expertise to the next level with the launch of lac2b, an online store selling a wide range of beauty, wellness, and cosmetic products to customers around the world.
Since its launch in 2019, lac2b.com has become one of the most sought-after online cosmetic stores in America, offering customers a diverse range of beauty, wellness, and cosmetic products. With plans to double its turnover to $2 million this year, the company is clearly on a trajectory of growth and expansion.
One of the unique features of lac2b is its dedication to providing customers with access to top brands from all over the world. From Nivea and Satial to Eucerin, Vogue, Avene, and Bioderma, the company's extensive product range caters to the needs of women between the ages of 30 and 55, who make up 65% of its customer base. With more than 100 countries served, lac2b is a truly global brand, and its focus on providing top-notch customer service sets it apart from the competition.
As the founder and CEO of lac2b.com, Sebastian Herrera brings a wealth of experience in logistics and e-commerce to the table. Having spent almost two decades working at FedEx Express Ecommerce, Herrera created lac2b as a natural extension of his international e-commerce experience. Today, the company has grown from its humble beginnings in Buenos Aires with just two employees and a small room to a thriving international operation with warehouses in Latin America and Miami, Florida.
Looking ahead, lac2b is focused on expanding its product range and reaching even more customers around the world. With the continued growth of online shopping, the company is poised to become a top player in the online cosmetics market. As Sebastian Herrera says, "Our specialty is being international sellers, giving people access to products from all over the planet and providing the best door-to-door service in the world." For anyone looking for a one-stop-shop for all their beauty and cosmetic needs, lac2b is the perfect destination.
The Challenge
Entering the competitive global beauty and wellness market presented significant obstacles for lac2b.com. Establishing a presence in over 100 countries required navigating diverse consumer preferences and varying regulatory landscapes. Additionally, sourcing a wide array of top-tier international brands such as Nivea, Satial, Eucerin, Vogue, Avene, and Bioderma was essential to meet the high standards of a discerning customer base. Scaling operations from a small team in Buenos Aires to managing logistics, warehousing, and customer service on an international level posed considerable logistical and operational challenges. Building trust and delivering exceptional customer service to a predominantly female demographic aged 30 to 55, who comprised 65% of the customer base, was crucial in differentiating lac2b.com from established competitors in a saturated market.
The Solution
To overcome these challenges, lac2b.com implemented a comprehensive strategy focused on scalability, strategic partnerships, and operational excellence. The company adopted a direct shipping model, allowing for streamlined operations and reduced delivery times by dispatching products directly from international manufacturers to consumers in key markets such as Europe and the United States. Establishing strategic partnerships with leading global and Latin American brands expanded the product range and ensured access to high-quality beauty, wellness, and cosmetic products. Operational expansion was achieved by setting up warehouses in Latin America and Miami, Florida, which facilitated efficient distribution and managed the growing volume of international orders. A dedicated team of eight skilled professionals, specializing in management, programming, customer service, and product selection, was assembled to maintain high service standards and operational efficiency. Additionally, advanced supply chain technology and customized logistics solutions were integrated to optimize inventory management, order processing, and real-time tracking, ensuring a seamless shopping experience for customers worldwide.
The Results
The strategic initiatives implemented by lac2b.com have driven remarkable growth and established the company as a leading player in the online cosmetics market. Since its launch in 2019, lac2b.com has rapidly expanded its customer base, becoming one of the most sought-after online cosmetic stores in America with plans to double its turnover to $2 million within the year. Serving customers in over 100 countries, lac2b.com has solidified its position as a truly global brand, offering an extensive selection of beauty, wellness, and cosmetic products from renowned brands. The operational expansion from a modest team to an international operation with strategic warehouses has enabled scalable logistics and efficient order fulfillment, supporting the company’s growth trajectory. The focus on exceptional customer service has resulted in a loyal and expanding customer base, particularly among women aged 30 to 55. Additionally, the company’s commitment to bringing national brands to the international e-commerce landscape has fostered strong partnerships with Latin American brands, enhancing its product diversity and market appeal. As lac2b.com continues to expand its product range and reach more customers globally, it is well-positioned to become a top contender in the online cosmetics market, driven by its dedication to quality, reliability, and exceptional service.
Testimonials
See what our customers have to say about our products, people and services. Weare very proud of you all
Price2b take your orders to your home and your eCommerce sales to any part of the world without complications, simple, and smooth. They are the best of the best, and expertly trained team members who take the extra step and go the extra mile.
Expertly trained members who take the step to fulfill dedicated promise to deliver innovative and solutions to customers to fit the needs of a changing world
In my career, I’ve seen great companies serving logistics. But not to the point where you feel that comfort and trust that we get with Price2b Company
Key Features
Our easy-to-use system makes booking your parcel delivery a breeze. Get a free instant quote and select a courier service that suits you.Effortlessly browse quotes from the world’s best couriers – FEDEX, DHL, UPS, and USPS - and choose the service that best meets your needs!.
We Guarantee the Best Courier Delivery Prices Worldwide
Easily send a Parcel to over 196 Countries and Territories Worldwide
Real-Time Tracking
Full Shipping insurance
